Photographer's Brief - Clean Sharp Graphic Images
We believe great photography is the art of presenting a unique visual perspective of people, environments and products, ultimately evoking an emotional response from its viewer.




News and Latest Shoots


Shooting a lawyer

A few days back I was asked to photograph a lawyer in town. The brief was to catch her in a variety of ways including, 1: against a clean background, and 2: as in this image, in her court room attire.

I decided to use the hasselblad 210mm lens which at 5 metres and f8 has a depth of field of 31cm, that’s a fast fall off and perfect to knock the book covers behind Vanessa out of focus. I also wanted all attention to remain on her face. No need to flag the lower part of the image as the black top did the work for me by sucking the light from this area of the frame.

Job done.

Click on the image to enlarge.


Wedding shoot with Travis and Terri

What a fantastic couple and in this shoot, grooms party to work with. The day was terrible, raining all day and not ideal for shooting a wedding, still better that than bright sunny conditions with hard shadows, wedding photographers will get my drift.


Shooting White on White

I use a number of techniques to shoot white on white, one is to use black flags to suck the light out of areas of the subject allowing edge and white detail to be revealed. Another method is to underexpose the whites. This Jucy Vehicle was captured using the second method. A clarity pump also helps.


The Importance of Shadows

Jucy Rentals got me to shoot a number of cars for catalogs and advertising. Over the time I’ve been shooting cars, and checking out other car photographers work, I’ve noticed that many just don’t get the shadows under the car right. (Check out the billboards around, only around 50% meet the grade) I’ve spent a lot of time perfecting shadows and the subtlety involved. This image required five lights to get the shadows right and to open up shadows in the boot and rear seating.


Shooting for Jucy Rentals

Back shooting for Jucy. Here’s a pre-processed image of Baden and a Jucy vehicle as we went through the process of white balancing the studio lights. Baden’s my nephew and did an amazing job helping me out, by prepping vehicles, setting up lights and helping to select keepers as we captured images tethered to the computer. This was a huge day. Always enjoy shooting for Jucy. :-)